Tag Archives: tracking technology

Technology Trends that will Change our Retail Experience

A recent Forbes article predicts five key technology trends that will saturate the retail market by 2020. We’re moving in a direction that will make our shopping experiences more and more convenient and accessible. While physical stores are definitely here to stay for at least the foreseeable future, the way that we shop in stores is bound to change! The first prediction states that retail stores will embrace showrooming. Showrooming is when customers use retail stores as places to simply look at and try-on items before going online to make the actual purchase at a more competitive price.

Courtesy of Desk.com
Courtesy of Desk.com

So what’s the coolest part about this trend? Retailers will use beacons, a type of sensor that gives the retailer information about which items or sections of the store we were lingering around for a while, so that the retailer can suggest products for us to buy online that are tailored to our individual interests. This is just one example of the next trend: more analytics in stores.

Besides using the beacons, stores will have technology to track our buying habits and product preferences by analyzing our actions in store. The next technology trend goes far beyond measuring just our in-store movements. Sensory technology will soon help retailers detect our emotional responses to the products, signs, and advertisements that we see in store.

To make our life a bit easier, payments are expected to become completely transparent with mobile payment options and pre-pay options that will allow us to go in the store, pick up the items that we’ve already bought through our smartphone, and walk out with no checkout process. Just imagine how easy it would be to shop!

Last but not least, sources predict that the role of sales associates will shift because many of their tasks will become automated.   Store navigation, self-checkout, and product information will be made available to customers through technology devices, therefore freeing up sales associates to focus on building profitable relationships with customers.

While some of these technology trends may seem unbelievable at first, a lot can change in five years. With the increasing trend of mobile and online shopping, there’s no way that retail stores can afford to stay stagnant in their retail approach. I am all for making the shopping experience as convenient and seamless as possible! What’s your new favorite shopping technology trend?

By: Jaclyn Parker

Wearable Tech Trends You’ll Want to See

We’ve all seen the emergence of wearable technology, such as Google Glass, smart watch, and more, but these ideas are just the tip of the iceberg. CNBC lists some of the most intriguing wearable tech trends that will keep you wanting to see more. While some are more frivolous than others, there are some that may turn out to be extremely convenient.

Image Source: Wearable Solar, Featured on CNBC
Image Source: Wearable Solar, Featured on CNBC

Imagine for instance, that you could charge your smart phone with your clothing. Designers are working towards using flexible solar panels in clothing to charge your devices. We’ve already seen the invention of handbags that can charge certain devices. This trend is definitely one that could make life a lot easier if successful.

Image source: Electrolux Design Lab
Image source: Electrolux Design Lab, Featured on CNBC

Next up we have an air filter device that is worn around the wrist and purifies the air around you. Just imagine the air smelling fresh and clean everywhere you go. The smart watch may not be the only device you want to wear around your wrist!

Image Source: Rainbow Winters, Featured on CNBC
Image Source: Rainbow Winters, Featured on CNBC

Designer, Amy Winters, has experimented with clothing that changes in your environment. For example, she uses holographic leather that illuminates when the volume increases. She has also created a bathing suit that reacts to light. Our streets would be a lot more colorful and festive if everyone was wearing this exciting new wearable technology!

Image source: Adafruit Industries, Featured on CNBC
Image source: Adafruit Industries, Featured on CNBC

The next wearable trend to keep your eye on would be particularly helpful for bicycle enthusiasts. A DIY electronics company called Adafruit, has created a helmet that has a built-in navigational system. The helmet has lights that flash on the right or left to let the biker know which direction to turn so that you don’t have to be looking at your smart phone to know where to go. We all know biking while using a smart phone could be hazardous; this invention would help bikers keep their smart phones out of their hands while biking.

Image Source: Ying Gao, Featured on CNBC
Image Source: Ying Gao, Featured on CNBC

Last but not least, fashion designer Ying Gao, has incorporated eye-tracking technology into her designs. She has created dresses that move when eyes are looking at them. This would surely make discrete staring, a much harder task! Would you want to know when all eyes are on you? What’s your favorite emerging wearable technology? We’d love you to share in the comments below!

By: Jaclyn Parker