Tag Archives: beauty

Makeup Tips for New Years Eve



Only a few more hours until we bring in the New Year! Hopefully by now you know exactly what you’re wearing! Now it’s time to put on the makeup that will make you look dazzling all night long!

Here are a few helpful tips to keep in mind when deciding what makeup to wear!

New Years is the one time of year when sparkly eye shadow is more than acceptable! If you want to put some sparkle in your look, here are three ways you could do it.

  1. Try wearing silver or brown sparkly eye shadow for a sexy and sultry look!
  2. If you don’t want your entire eye covered in sparkles, opt for a matte eye shadow with a thin line of sparkly eye liner around the full circumference of your eye!
  3. If you’d rather leave your eye makeup simple, put a shimmery blush on the top of your cheekbones to get that slightly shimmery look on your cheeks.

Remember, sparkles are great, but keep them contained to one part of your face. If you’re putting sparkles on your eyes, keep you cheeks and lips fairly neutral. If you’re wearing a sparkly blush, give your eyes a more simple and sophisticated look.

Last but not least, once you’ve got your makeup applied and you look like the belle of the ball, don’t forget to snap a lot of pictures!

Happy New Year from StyleChat!

By: Jaclyn Parker

The Changing Landscape of how Women Buy Beauty Products

I remember the days of walking through a department store from counter to counter checking out all the different beauty products from various brands. The only way to figure out which products would look best for my skin tone was to either ask the brand representative, or try them on. In seeking out advice, I was limited to whoever I was shopping with and the brand representative.

Nowadays, it’s a whole other story. We don’t even have to set foot in a mall or a store, and we’re not left fending for ourselves with an online store. We now have a community of beauty bloggers, friends, and subscription services to guide our decisions. We’ve gone from traditional shopping to guided, “social shopping.”  Antonia Opiah wrote an article for the Huffington Post describing three new ways that women are finding their beauty products.

Courtesy of thefrisky.com
Courtesy of thefrisky.com

Firstly, women are letting their friends guide their shopping choices via user curated shopping methods that help make the beauty buying process more social. You can check out what products your friends or beauty experts love and recommend. With the existence of social media sites, reading reviews and learning about new products has become a much simpler task!

Courtesy of The Huffington Post, Click to Original Post
Courtesy of The Huffington Post, Click to Original Post

The next trend lets your beauty routine become an exciting mystery from month to month with the beauty subscription box. Why limit yourself to full-size products that you may buy once or twice a year when instead, you could test out small samples from month to month? Finding the perfect beauty products to suit your individual tastes and complexions can be a tricky task. With a beauty subscription box, women can try new items every month so that they can figure out exactly what they like and what they don’t!

Last but not least, we’ve seen a re-emergence of the “beauty swap.” Beauty bloggers/vloggers are actually swapping their makeup amongst each other so that everyone can find the products that suit them well and pass on the ones that don’t! This is just another way you can get social with shopping and reap the rewards of paying less and getting more!

To see all the latest shopping and beauty tips, follow us on Instagram: @stylechatmobile.

By: Jaclyn Parker